Send With Confidence
Partner with the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise.
Time to read: 7 minutes
In order to connect more consistently amidst this sea of electronic messages, you need to personalize your content.Personalization obviously isn’t a new marketing concept.
By far, the most popular marketing channel for personalization is email.Research shows that 78% of business communicators are employing it for their emails, while other channels lag substantially behind.
Digging into your email metrics will reveal the days and times that typically perform best.The next step is to compare those metrics against the data showing when your social media followers are most active, and you’ll identify windows of time when your emails are most likely to be noticed.
Partner with the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise.